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AFP Media Kit
Our Audience
16%
29%
2%
Management
(Dir of Fin/Treas/Risk, Head, Team Lead)
(CFO, Controller, Treasurer, Asst Treasurer,
VP of Treasury/Finance/Risk/Tax/Other)
Financial Exec / VP / Senior Management
(CEO, CIO, COO, President, Chair, Chief)
Non-Financial Exec
Northeast
28%
Midwest
22%
West
17%
South
34%
Over $5 Billion
30%
$1-4.9 Billion
24%
Annual Revenue
Less than $1 Billion
46%
Thought Leadership Article
Your article, created in collaboration with the AFP team, will be posted as Partner Content and accessible from all AFP articles during selected period.
Contribute your knowledge to an AFP-created long-form editorial. This online, animated experience boosts engagement and increases your visibility with the treasury and finance community.
Interactive Editorial
Page Views
2,000+
Spent on Page by Visitors
2+ Minutes
Clicked an Action
18% of Visitors
Share your expertise and elevate your brand with the AFP community of treasury and finance professionals.
Digital Media
Promote your organization as a knowledge resource by underwriting an AFP Guide, an in-depth look at a specified topic that is developed via interviews with treasury professionals.
AFP Guides
Publications
ARticle and Editorial
Executive Guides
FP&A Guides
Payments Guides
Treasury in Practice Guides
— Availability of guides to AFP members and
prospects electronically at no cost
Sponsor Benefits | Guides
— Sponsor recognition as the exclusive
underwriter of the guide in all AFP materials
that promote the guide
— Sponsor recognition as the exclusive
underwriter on the cover of the guide and
promoted through AFP marketing vehicles
— A medium-rectangle ad on the landing page
where the guides can be downloaded, with
top-right placement for at least 60 days
following the distribution of the guide
— Half-page or full-page advertisement of your
design in the guide
— An opportunity to introduce a complimentary
AFP-hosted webinar covering the report or a
related topic
Compensation Survey
Liquidity Survey
Payments Fraud Survey
Align your company with original AFP market research by underwriting one of AFP’s research surveys. As a sponsor, your company plays a key role in the thought leadership and innovation driving the AFP community’s success.
AFP Original Research
— An opportunity to introduce a complimentary
AFP-hosted webinar covering the report or a
related topic
— An opportunity to distribute electronic copies
of the report in its original, unaltered form to
clients and prospects
— A full-page advertisement of your design in
the report
— An opportunity to provide a one-page
introductory letter to be included in the
survey report
— Availability of the survey report to AFP
members electronically at no cost and
promoted through AFP marketing vehicles
— Sponsor recognition as the exclusive
underwriter on the survey questionnaire,
on the cover of the survey report and in
all marketing materials
Sponsor Benefits | Original Research
Risk Survey
FP&A Survey
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Explore AFP Marketing Opportunities
Business Level
Key Decision Makers
Top Tier Companies
Nationwide Audiences
Key Decision Makers
Nationwide Audiences
Top Tier Companies
Partner Content
Partner Content
Digital Media
Digital Media
Sponsorship Benefits
— Recognition as author and sponsor of article.
— Sponsor logo, advertisement and call to action link
included on landing page.
— Link included in all AFP articles following release
for 2 months and posted on Partner Content page
for at least 6 months.
— Recognition as sponsor of article
— Sponsor logo, advertisement and call to action link
included on page
— Promoted through AFP marketing vehicles to
AFP audience
Sponsorship Benefits
Experience an interactive editorial
Sponsorship Benefits
Treasury in Practice Guides
Payments Guides
FP&A Guides
Executive Guides
Newsletter Advertising
Web Advertising
Click to see stats
AFP Articles get 15,000 average page views per month
Promote your company as a key resource for financial professionals.
AFP Article Right Rail Advertising
Advertise on AFP’s electronic resources to get your products and services in front of thousands of new customers.
Promote your message within AFP articles for maximum exposure.
AFP Article In-line Advertising
Retargeting
Among the most effective forms of digital advertising, retargeting uses “cookies” to track the visitors of one site and reach them with ads on other sites. Target AFP members and prospects while they search the internet and interact on social media.
Click to see demographics
This weekly member-only newsletter offers peer insights and best practices as well as expert analysis and regulatory updates to help treasury professionals advance their organization, and their career.
Treasury & Finance Week
Click to see demographics
This monthly newsletter offers solutions, best practices and news for corporate treasury professionals on such topics as payments, cash forecasting, cybersecurity, bank relationship management, investments and more.
Inside Treasury
Sales Volume
Demographics | Treasury & Finance Week
Over $20 Billion
$10-20 Billion
$5-9.9 Billion
$1-5 Billion
Under $1 Billion
Unknown
Subscribers
10,000+
Corporate Practitioners
64%
Executive-level Corporate Practitioners
48%
Over $20 Billion
$10-20 Billion
$5-9.9 Billion
$1-5 Billion
Under $1 Billion
Unknown
Sales Volume
Executive-level Corporate Practitioners
48%
Corporate Practitioners
56%
Subscribers
26,000+
Demographics | Inside Treasury
Over $20 Billion
$10-20 Billion
$5-9.9 Billion
$1-5 Billion
Under $1 Billion
Unknown
Sales Volume
Executive-level Corporate Practitioners
25%
Corporate Practitioners
67%
Subscribers
24,000+
Demographics | FP&A In Focus
Click to see demographics
This monthly newsletter offers thought leadership, best practices, news, regulatory changes and advice on what worked and what didn’t for financial planning and analysis professionals. Topics include advanced spreadsheet tutorials, rolling forecasts, driver based modeling/forecasting/planning, zero-based budgeting, getting the key KPIs, Strategic Planning and more.
FP&A In Focus
The AFP Exchange digital magazine includes insights and best practices from treasury and finance corporate practitioners and thought leadership from industry experts.
Exchange Advertising
Magazine Advertising
Podcast Advertising
Be part of the AFP Conversations podcast, the only podcast for treasury and finance professionals. Podcast episodes, hosted by AFP staff, are 20-30 minute conversations that take place with corporate members, event speakers and industry experts.
Each sponsor receives a pre-recorded audio advertisement during the podcast and verbal recognition by the host at the beginning or end of the podcast.
AFP Conversations Podcast
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Distributed to 50,000+ subscribers in conjunction with the
AFP Annual Conference
Click to see stat
Average 4,000 unique
episode downloads per month
Contact the AFP sales department
301.961.8861 | kboyle@AFPonline.org
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Contact the AFP sales department
301.961.8861 | kboyle@AFPonline.org
Risk Survey
Payments Fraud Survey
Liquidity Survey
Compensation Survey
FP&A Survey
Sponsorship Benefits
Experience a podcast
Payments Cost Survey
Payments Cost Survey
The 2021 AFP Guide to Treasury Management Systems provides corporate practitioners with a closer look at the process of selecting a TMS. This guide gives treasury professionals a glimpse into the latest technologies and trends, to help them make the right decision in choosing a
TMS for their organization.
AFP TMS Buyers Guide
Sponsorship Benefits
— Included in AFP 2021 attendee
registration bag
— Listing of guide on AFP website
— Availability of guide to AFP members and
prospects electronically at no cost
— Inclusion in the functionality matrix
— Full page advertorial including logo, contact
information and description
— Full page advertisement with embedded
video or outbound links
Sponsor Benefits | TMS Buyers Guide
